|
Appendix 3. Financial Analysis Tables
Economics Research Associates
Southeastern Kentucky Agricultural & Exposition Center Final Report Project No. 16197
Table 22: Market Potential for Events, Stabilized Year of Operation
Total |
|
Annual
|
Average
|
Total
|
|
Days
|
Attendance
|
Attendance
|
|
Type of Event
|
of Use
|
Per Event
|
Per Event-Type
|
|
Concert
|
7
|
4,875
|
33,000
|
|
Sporting/Equestrian
|
28
|
1,950
|
66,500
|
|
Family Shows
|
31
|
2,600
|
76,600
|
|
Trade Shows/Conventions
|
22
|
900
|
23,000
|
|
Performing Arts
|
15
|
1,617
|
20,300
|
|
Corporate Events
|
13
|
631
|
7,300
|
|
Meetings/Social Functions
|
33
|
1,018
|
28,300
|
|
TOTAL
|
149
|
|
255,000
|
Table 23: Estimate of Per Capita Expenditures, Stabilized Year of Operation
Total Total Attendance Per Capita Expenditure Type of Event by Event-Type Expenditure by Event-Type
Concert Sporting/Equestrian Family Shows Trade Shows/Conventions
Performing Arts Corporate Events Meetings/Social Functions |
33,000 66,500 76,600 23,000 20,300 20,300 6,000
|
$2.00 $2.00 $2.00 $1.50 $1.00
|
$66,000 $133,000 $153,200 $34,500 $20,300 $0 $0
|
|
Total
|
255,000
|
|
$407,000
|
Economics Research Associates
Southeastern Kentucky Agricultural & Exposition Center Final Report Project No. 16197
Table 24: Rate Schedule, Initial Year of Operations
Facility |
Daily Rate
|
|
Arena Configuration Commercial Nonprofit
|
$2,500 $500
|
or 10% gross
|
|
Exhibition Configuration
|
$1,000
|
|
|
Meeting Space Configuration Large Small
|
$250 $100
|
|
Table 25: Expense Input Assumptions
Number |
Stabilized Year
|
|
Executive Director
|
1
|
$65,000
|
|
Events Coordinator
|
1
|
45,000
|
|
Administrative Assistant/Bookkeeper
|
1
|
25,000
|
|
Operations Manager
|
1
|
40,000
|
|
Building Maintenance
|
1
|
30,000
|
|
Building Attendant
|
2
|
22,000
|
|
Security
|
16
|
10
|
|
Fringe Benefits
|
|
30%
|
|
Other Expenses:
|
|
|
Variable Labor
|
10,000
|
|
Supplies
|
20,000
|
|
Maintenance and Repair
|
1.20
|
|
Utilities
|
1.35
|
|
Concessions
|
80%
|
|
Promotion
|
40,000
|
|
Equipment and Other Capital Costs
|
20,000
|
|
Miscellaneous
|
5%
|
|
